Seattle's Best Coffee

Seattle's Best Coffee logo exploration

Seattle's Best Coffee Needed a new look. We dug deep into it's heritage and found that Seattle's Best was named that strictly because it was awarded so many awards for it's quality. In the same spirit we took the ribbon off of a tertiary element of the brand to the brand itself. In the end, they went another way but I think the work had some real potential. Whatev's.
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