Nuun Hydration Tabs - Rebrand

Nuun had a small following of hardcore athletes, but it was time to expand. How do they grow without getting sucked into the sports cliché’s of hyper-aggressiveness, or overly complicated science? This identity focuses on the positive, energizing side of sport and the simple great flavors of this hydrating beverage, with just little hints to the powerful science inside.

Identity  (iconography, trademark, collateral)
Digital  (e-commerce, social media integration, athlete and event profiles, community hub)

A few compleatly different projects:

2014
Rankin vs. Hitman the Vandal
2014
A Moose Boosh Films
2009
NIKE ACG BOOTS
2010
The Creative School of Thought
2009
THE ANDY AWARDS
2011
RHYMES OF A ROLLING STONE
2012
SALUTATIONS SEATTLE
2012
BE POLITE.
2013
BeautyFro - Soul Lyrics
2016
3am Sean Jean - NSFW
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